Identyo audiences will be used only on the protocol campaigns we will create from the clients existing campaign that he will want to test our audiences Vs his setup
We don't want to isolate traffic as Identyo needs to listen to all the traffic to be able to generate our audiences
We will not blend as we will know the traffic source and if it's from our protocol campaigns or their campaigns
We can track it on a click level and see first click to last click and everything in between, they just need to make sure they use UTM tags on all their marketing and the UTM url parameters are passing to all pages on their funnel
What would be the best way to isolate traffic from Identyo vs our normal PPC traffic? Print
Modified on: Sun, 9 Aug, 2020 at 10:25 AM
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